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This survey gives us a significant insight into the value attributed to culture in the European Union. The answers show a strong desire for joint action to support cultural resilience, inclusiveness, and the well-being of those who bring culture to life every day.

We all feel a strong connection to our family traditions, roots, and cultural heritage, which shape who we are. But in an age where smartphones, social media, and digital platforms link us instantly across borders, how much does culture still influence the sense of belonging and unity among European citizens? And what role can it play in fostering deeper connections in a society that is increasingly connected, yet often fragmented, by technology?

The results of Special Eurobarometer 562 send a clear and powerful message: Europeans care deeply about culture. When asked what fosters a sense of community in the EU, citizens identified culture, shared values, and history as their top three choices. People also hope their leaders will pay attention to these important aspects. With the Culture Compass coming up, it’s a great opportunity for the EU to listen to what citizens are saying and give culture a more prominent place in policies and investments.

A striking 87% of respondents believe that culture and cultural exchange should hold a vital place in the EU’s priorities so that citizens from different Member States can feel more European. That same percentage affirms that culture and cultural exchanges play a significant role in fostering greater understanding and tolerance worldwide, even in areas experiencing conflicts or tensions.

Furthermore, 86% emphasise the importance of preserving Europe’s cultural heritage. Even more telling, 88% say artistic freedom matters to them, demonstrating that freedom of expression through art remains a core European value. Additionally, 84% affirm that promoting European cultures abroad is essential for building peaceful diplomatic relations between Europe and other countries. Overall, 88% of Europeans say artistic freedom matters to them, and 77% believe that artists can freely express their ideas and opinions.

Another interesting finding is that almost half of Europeans make their living from art, 49% of Europeans have engaged in individual and/or collective artistic activities in the last 12 months, which is 12 percentage points higher than in 2013.

However, there is also a high percentage (73%) of Europeans who are concerned about the rise of generative AI, which could have a negative impact on artists’ employment or earnings.

Which culture-related issues do Europeans believe the EU and Member States should prioritise by working more closely together? The top concern, selected by 45% of the participants, is making arts and culture more accessible to everyone, a call for inclusivity and wider public engagement. This is closely followed by the protection of cultural heritage sites, especially in the face of wars, natural disasters, and climate change, which was supported by 43% of the respondents. Ensuring fair pay and good working conditions for artists and cultural workers also emerged as a key issue, with 42% emphasising its importance.

 

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