Articles
Live Music Vs Meta-Spectacle: What Do Audiences Really Want?
Live concerts are booming worldwide, yet the experience itself is evolving. Between global stadium tours and performances designed to circulate on social media, the boundary between live music and digital spectacle is becoming increasingly blurred. The question is simple: what does the audience really want today?
Spotify ‘in love’ with AI, promotes playlists for passive listening. What’s behind it?
Spotify appears to have targeted genres particularly suited to passive listening. It identified contexts in which listeners use playlists mainly as background music. The core PFC genres were ambient, classical, electronic and jazz. When some employees raised concerns, Spotify executives reportedly responded that listeners “wouldn’t notice the difference".
Why journalism storytelling is the “new currency”: can we talk?
Everyone tells stories: this is the starting point from which I want to begin this article. Publicists and professional journalists spend their lives telling people’s stories. Our stories are the only thing we leave behind. They are what unite us, teach us, and remind us who we are.
