Biometrics: tempting but controversial
Perhaps the most futuristic – and controversial – solution is AI-based facial age estimation. This method is not part of the EU prototype, but Ofcom in the UK has approved it.
The British company Yoti, a leader in identity tech, has been working with Meta’s Instagram since 2022 to test users’ ages with selfies. Over 850 million checks have already been done, and the company insists that photos are deleted right after analysis.
But the problems are obvious: cultural, genetic, or physical differences can distort the results, making them inaccurate. And from a legal standpoint, the use of biometrics clashes with privacy rules. Can facial scans really be compatible with the EU’s strict data protection law (GDPR)?