“Literally 1984”
There’s a political concept as old as the ancient Greeks called “divide et empera”, meaning “divide and conquer”.
In order to maintain the status quo – the existing power structure – misdirection created through division is adopted to keep the population distracted. Steve Bannon, former Trump adviser, talks about “flooding the zone” in his interview with Frontline, 2019.
«Every day we hit them with three things. They’ll bite on one, and we’ll get all of our stuff done, bang, bang, bang.»
In other words, overwhelm the news so that the citizens can’t focus on one matter in particular.
It is also true in other subjects, for example in science, where fears are most easily manipulated. An alarming example: despite the proven success of vaccines in history, the antivax movement is at its peak and growing according to BBC. This creating further divide in the population, and it’s often linked to political and economical agenda.
This is the classic Orwellian situation we’ve all read about: control the people through media and information manipulation. Authoritarian regimes have always understood the power of information. That is why, as noted in the Brookings Democratic Playbook 2025, their first targets are often the press and the education system. A population trained to ask questions and think critically is much harder to manipulate than one kept passive or distracted.